Issue #27

Editor’s Note

I’m getting a lot more content digested in the form of podcasts these days than blogs. Something I’ll have to look at going forward.

Articles

Stop Using The Cup of Coffee vs. $0.99 App Analogy

An argument against this particular form of price anchoring.

Using RubyMotion to Build JavaScript Based iOS Apps – A Creative Technologist

What it says.

Maximizing your launch on iOS and Android

Some tips on how to get more out of your launch.

A/B testing mobile ad providers part I

Want to try out ads, not sure what to try? This article could help.

Resources

Apple Releases OS X 10.8.1 with Fixes for Migration Assistant, Exchange, and iMessage Issues

Not iOS, per se, but if you’re on Mountain Lion, you might be interested.

Podcasts

Week Seven: Gasketball and Monetization

An interesting look at the much covered, and homelessness inducing, game Gasketball. Ideas how they might try to improve the games monetization plus some thoughts on monetization in general. Take it with a grain of salt, it’s always easier to look at something with fresh eyes and see areas for improvements.

Sponsor

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